Here are 5 amazing prompts to optimize your LinkedIn profile

by , | Jul 25, 2025 | Microsoft 365 Copilot | 0 comments

As you may have seen, or otherwise will learn right now. We (Femke & Jeroen) are quite active on social media. We’d love to share our knowledge there bus are also very interested in the way how these platforms work (the algorithms) and how they are used. For a lot of wat we do, we use Copilot to write texts (not because we are lazy, but because we’re not copyrighters. And yeah, we still decide what the content is we share :-)) In this post we’ll explain how you can optimize your LinkedIn profile using Copilot!

In 2025, a lot of AI‑enabled “Copilot+” PCs are rolling onto desks worldwide, and Microsoft reports tens of millions of active Copilot users driving a new, prompt‑first way of working. Yet for all the power Copilot places at our fingertips, it still delivers only what we ask of it, no better, no worse. That’s why mastering prompt craft is now a must‑have skill, especially on LinkedIn where a single line can make or break a first impression.

This post equips you with field‑tested, Copilot‑ready prompts to optimize every corner of your profile. Each prompt follows Microsoft’s concise formula (“goal | context | expectations | source”), ensuring Copilot returns on‑brand, high‑impact copy in seconds. Whether you want your profile to be visited by recruiters, clients, or building a personal brand, these prompts will let you punch far above your word count, surfacing the skills and stories that move markets.

Your linkedin Tagline

LinkedIn users such as recruiters and potential followers often quickly scroll on their timelines. If they are impressed by your post; one of the first thing they will read is your tagline (official called headline). The deciscion to connect is made in about seven seconds, so your opening line must instantly signal relevance. LinkedIn’s own guides place the headline “first thing recruiters see,” ranking it ahead of every other section for first impressions.

Your tagline (officially the “headline”) appears:

  • in search results

  • in every comment you leave

  • in connection requests and DMs

To optimize your tagline, use the following prompt:

Write a catchy, keyword-optimised LinkedIn headline (max 220 characters) for a [job title or role] with [X] years of experience in [expertise/specialty]. Focus on how they help [target audience] achieve [impact/result]. The tone should be professional, human, and attention-grabbing, perfect for networking, thought leadership, and personal branding in 2025.

Your about text

If your LinkedIn headline is the billboard, the About section is the full‑page advert that seals the deal and it’s the biggest uninterrupted storytelling canvas you get on the platform. LinkedIn gives you up to 2 600 characters here, enough space for roughly 370 words.

Why is this text so important? Because potential followers and recruiters read like speed‑skimmers. With a blink of an eye they decide whether they would like to see more or not. That “blink test” happens before they’ve even decided whether to click See more. In fact, a 2025 LinkedIn optimisation study found that the first 265‑275 characters of your summary determine whether a visitor expands the text at all. (Source: The Interview Guys)

LinkedIn’s 2025 algorithm now treats dwell time (the seconds someone spends reading your content) as a prime signal of quality. Posts and profiles that hold attention get amplified further in search and feed ranking. If your About section hooks readers long enough to boost dwell time, the algorithm rewards you with extra visibility. (Source: Social Media Dashboard)

Add those signals together and you get a simple equation: Hook × Credibility × Readability = Scroll Depth → Opportunities. Nail all three and you’ll turn profile views into connection requests, DM conversations, and, if you want, interview invitations.

So how do you maximise the space without writing a wall of text? Focus on four levers:

  1. A pain‑point hook—mirror a challenge your target audience faces in the very first line.

  2. Proof‑laden narrative—quantified wins and concise storytelling build authority fast.

  3. Human moment—a personal anecdote adds relatability and keeps the algorithm’s dwell‑time clock ticking.

  4. Conversion CTA—close with a low‑friction next step that tells readers exactly what to do.

The prompt below automates the creation of this text for you:

Write a LinkedIn “About” section (maximum 2600 characters) for a [profession] with expertise in [key skills or areas], designed to engage [target audience / hiring managers / clients].

 

 

Start with a relatable challenge or common frustration your audience faces — something that immediately captures their attention. Then, position me as the solution: describe my unique approach, what sets me apart, and include specific, quantified achievements or results that demonstrate my impact.

Weave in a short personal anecdote or pivotal career moment that shows what drives me, and gives a glimpse of who I am beyond the job title.

Finish with a clear, professional call to action that invites the reader to connect, collaborate, or continue the conversation.

Use a tone that is professional yet conversational, credible but approachable — suitable for today’s leaders, consultants, or specialists who want to build trust and stand out.

Reference the following materials to complete the content: current LinkedIn profile, and these specific metrics or achievements: [insert relevant data here].

Your Job Description

Hiring managers care less about what you were told to do and more about what actually happened because you did it. LinkedIn’s Future of Recruiting 2025 report shows that 93 % of talent‑acquisition pros call accurate skill‑and‑impact evidence critical to quality‑of‑hire decisions. Profiles that back every role with action verbs, hard numbers, and keyword‑rich skills rise higher in search and convert more profile views into interviews. Industry writing guides underline the same point: swap duty lists for metric‑driven bullets and limit each position to 3–5 punchy lines that highlight measurable results.

Use the prompt below to feed Copilot your raw responsibilities and watch it turn them into impact statements that speak the language recruiters (and the algorithm) reward.

I want achievement‑focused bullet points for my LinkedIn job‑experience section, transforming the responsibilities I paste below into impact‑driven statements; for upgrading my profile to attract [describe your ideal connections/clients]; respond in a professional, concise tone with each bullet starting with a strong action verb, including metrics and outcomes where available, and emphasising skills relevant to that audience; use the job description I provide as the source.

Your Skills

In today’s market, the skills you list are as strategic as the roles you hold. LinkedIn’s 2025 Skills on the Rise analysis shows AI literacy and large‑language‑model (LLM) proficiency leaping into the global top five, alongside general soft skills such as strategic thinking and adaptability. At the same time, the World Economic Forum reports that 39 % of workers’ core skills are expected to change by 2030, underscoring an era of relentless up‑skilling. (Source: World Economic Forum) Employers feel the pressure: Robert Half’s 2025 hiring outlook flags acute skills shortages and a scramble for candidates who blend technical depth with high‑EQ collaboration and leadership traits. (Source: Robert Half)

That convergence of demand and disruption makes a crisp, evidence‑backed skills list one of the fastest ways to rise in LinkedIn search, pass recruiter filters, and signal immediate fit to enterprise clients. Use the prompt below to have Copilot mine the latest job‑market data and deliver a mix of skills. each one explained in a single line so readers (and algorithms) see exactly how it elevates your market value.

I want a ranked list of 20–30 skills (a mix of hard and soft) for a [insert profession/industry] who specializes in [insert niche/specialization].

The goal is to update my LinkedIn profile to attract [insert ideal audience — e.g. tech recruiters, enterprise clients, innovation leaders, etc.].

Respond in a concise and professional tone that:

Identifies the most in-demand skills based on current job-market trends
Explains how each skill strengthens my market positioning
Groups the skills under two categories:
Technical / Hard Skills
Soft / Business Skills
Uses up-to-date data from LinkedIn job postings, industry reports, and salary surveys as reference
The output should be clear, skimmable, and relevant for 2025’s job and consulting landscape.

Bonus: Let Copilot review your profile

First things first… Copilot can’t read your profile as it is protected by LinkedIn. You can however copy all of the contents of your profile or make a screenshot of your profile and feed that into Microsoft Copilot. When you let Copilot review your profile, also tell Copilot what your audience is. It will then review your profile with that target audience in mind, and thus gives you more accurate results.

I would like to optimize my profile for [target group]. I will paste the contens of my profile below. I’ll expect you to return a bullet list of things that are realy good and things that need optimization. Give a sugestion for that optimization and explain why this will help me optimize my profile.

Here is the profile content: [content]

This blogpost is inspired on a article that has been published on Forbes. Prompts that you will see in this blogpost have been optimized for Microsoft Copilot and we have applied our personal touch to them.

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